摘要
数字经济的发展对文化产业的数字化升级和新业态产生,生产和消费模式,产出效率以及产业链构建等方面都产生了一定影响。文章在总结现有研究成果的基础上认为,文化产业正在面临数字经济带来的生产方式和销售模式变革。传统的理论和效益核算方式已不能完全适应技术发展带来的生产变化,传统的生产、销售以及盈利模式面临着数字技术带来的冲击;数字技术改变了文化产业的原有业态情况,催生出数字文化产业的新兴业态;文化产业的供需链、企业链、价值链和空间链也在数字技术和数字经济的推动下不断优化。
TThe development of the digital economy had an impact on the digital upgrading and the generation of new business models,production and consumption patterns,output efficiency,and industry chain construction in the cultural industry.Based on the existing research,this paper argues that the cultural industry is facing changes in production methods and sales models brought about by the digital economy.The traditional theoretical and efficiency accounting methods are no longer fully adapted to the production changes brought about by technological development,and the traditional production,sales,and profitability models are facing the impact brought about by digital technology;digital technology has changed the original business situation of the cultural industry,giving rise to the digital cultural industry as an emerging cultural industry business model;the supply and demand chain,enterprise chain,value chain,and spatial chain of the cultural industry are also being optimized by digital technology and the digital economy.
作者
冯星宇
戴俊骋
赵子婧
Feng Xingyu;Dai Juncheng;Zhao Zijing(Central University of Finance and Economics,Beijing,100081;Hehai University,Shanghai,200433)
出处
《科技智囊》
2022年第6期31-37,共7页
Think Tank of Science & Technology
基金
北京市社会科学基金重大项目“数字经济与北京文博文创提质增效模式研究”(项目编号:21ZDA07)
国家自然科学基金“建设大运河国家文化公园的地方尺度转换和空间协调机制研究”(项目编号:42071194)
教育部人文社会科学研究基金“城市文化消费空间提升及影响研究”(项目编号:20YJC760013)研究成果。
关键词
数字技术
数字经济
文化产业
Digital technology
Digital economy
Cultural industry