摘要
众包竞赛因其充分发掘网络大众的智慧而被广泛应用于企业创新实践中,然而来自解答者和发起者两方面的欺诈行为导致众包竞赛效率下降。究其成因,主要是欺诈行为的防范机制不完善、欺诈者筛除机制不合理、网上交易法律体系不健全以及网络道德体系不完善。因此,针对以上现象及其成因,采取完善信用评价制度、构建欺诈行为惩罚机制、优化欺诈者筛除机制、建立健全相关法律体系等应对策略,将有助于众包竞赛创新模式的健康发展。
Crowdsourcing contest has been widely applied in the innovation practice by enterprises because it can explore the wisdom of the crowd from the internet.However,the fraud behaviors from both solvers and sponsors decrease the performance of crowdsourcing contest.The main causes are the imperfect fraud prevention mechanism,the unreasonable cheater filtering mechanism,the unsoundness of the online trade law and the imperfect network moral system.In view of the phenomenon and causes,there are some coping strategies such as improving the credit assessment system,establishing the fraud punishment mechanism and establishing and perfecting the related legal systems.All these above will contribute to the healthy and sustainable development of the crowdsourcing contest.
出处
《江苏科技大学学报（社会科学版）》
2015年第4期82-86,97,共6页
Journal of Jiangsu University of Science and Technology(Social Science Edition)
基金
教育部人文社会科学研究规划基金资助项目"考虑任务异质性的众包竞赛绩效影响因素及其作用机理研究"(15YJA630064)
江苏省"青蓝工程"中青年学术带头人培养对象项目
关键词
开放式创新
众包竞赛
欺诈行为
open innovation
crowdsourcing contest
fraud behaviors
