摘要
自新冠肺炎疫情爆发以来,人类社群开始呈现一种普遍的内部撕裂——不仅仅国家、民族将人类社群加以区隔,因新冠疫情所牵引而出的社会组织方式的、思维认知的、行为取向等等的差异,再度加深了这种内部的撕裂。然而,"科学革命时代"的到来,使得科学传播这个命题得以开始凸显某种现实价值:它不仅能够借助其特殊的传播内容,在国家间的沟通与互动中架起对话的桥梁,同时还能够助力中国国家媒体形象的对外传播,使得中国重新收回构建自身媒体形象的主动权。本文即是基于2020年对俄罗斯、巴西、印度、南非四国青年进行的调研,同时结合在新冠疫情这场全球公共卫生事件当中中国媒体形象的传播,对科学传播重新构建人类共识和促进中国国家媒体形象对外传播的问题进行思考。
Since the outbreak of COVID-19,human community has begun to tear internally.It is not only the borders of countries that separate humans,but the differences in social organization,cognition and behavior deepened the tear.However,the advent of the“Scientific Revolution Era”has highlighted the value of science communication.It can not only rely on its special communication content to transcend ideological barriers between countries to set up the bridge of dialogue,and can also help the international communication of China’s national image,allowing China to regain the initiative to build its own media image.This article is based on a survey of Russia,Brazil,India,and South Africa in 2020 combined with the dissemination of Chinese media image in the global public health event of COVID-19,to reflect on the function of rebuilding human consensus and promoting the international communication of China’s national image.
作者
张雅欣
林世健
王雪儿
Zhang Yaxin;Lin Shijian;Wang Xueer
出处
《中国新闻传播研究》
2021年第6期131-147,共17页
China Journalism and Communication Journal
基金
国家社科基金2020年度一般项目“科学传播与国家媒体形象创新塑造研究”阶段性成果,项目编号:20BXW069
关键词
科学传播
国家媒体形象
对外传播
science communication
media image of China
international communication
