摘要
体验经济的兴起对民族手工艺产品产生了深远的影响。本文探讨了体验经济对民族手工艺产品的影响,并分析民族手工艺产品创新与衍生的几个关键方面,其中包括创新设计与手工艺品的融合、创新材料与传统工艺的结合以及衍生产品的开发与推广。基于此,提出了加强创新设计与技术研发支持、拓宽销售渠道、加强品牌建设与推广等建议,以推动民族手工艺产品的创新与衍生。
The rise of experience economy has had a profound impact on ethnic handicraft products.This article explores the impact of experience economy on ethnic handicraft products,and analyzes several key aspects of innovation and derivatives of ethnic handicraft products,including the integration of innovative design and handicrafts,the combination of innovative materials and traditional craftsmanship,and the development and promotion of derivative products.On this basis,suggestions were put forward to strengthen innovative design and technological research and development support,expand sales channels,strengthen brand building and promotion,etc.,in order to promote the innovation and derivative of ethnic handicraft products.
作者
王梓铭
张若姿
吴丹
WANG Ziming;ZHANG Ruozi;WU Dan(Hunan University of Arts and Sciences,Changde 415000,China)
出处
《鞋类工艺与设计》
2024年第10期94-96,共3页
SHOES TECHNOLOGY AND DESIGN
基金
2021年湖南省大学生创新创业训练计划项目《体验经济下民族手工艺产品的创新与衍生》(项目编号:S202110549002X)
2022年湖南文理学院校级大学生创新创业训练计划项目《体验经济下民族手工艺产品的创新与衍生》(项目编号:XDC202294)。
关键词
体验经济
民族手工艺
产品
创新
衍生
experience economy
ethnic handicrafts
product
innovation
derived
