摘要
本文以中国知网收录,主题为“跨境电商”的1181篇文献为研究样本,利用CiteSpace软件,结合文献计量法和内容分析法对国内跨境电商的研究现状做可视化分析。在绘制样本文献的年度分布、主要学科分布等图谱的基础上,首先直观展示跨境电商研究的发展脉络及具体分布特征,其次通过关键词聚类图归纳出我国跨境电商研究聚焦于贸易模式、跨境物流、人才培养等热点,最后对未来的研究提出改善之策,如丰富研究方法、鼓励学科交融,以期拓宽国内跨境电商学术研究之路。
This paper uses 1181 literatures with the theme of “cross-border e-commerce” collected by China National Knowledge Infrastructure as research samples, using CiteSpace software, combined with bibliometric method and content analysis method, this paper conducts a visual analysis on the research status of domestic cross-border e-commerce. Based on the preliminary mapping of the annual distribution of sample literature, the distribution of major journals and the distribution of major disciplines, this paper fi rst visually reveals the overall development vein and specifi c distribution characteristics of cross-border e-commerce research, including literature growth conforms to logic price curve, the scattered forces and research involves regional distribution and subject distribution is relatively concentrated, etc. Then, by sketching the keyword cluster diagram, several hot topics of cross-border e-commerce research in China are summarized:trade mode, cross-border logistics, talent training, etc. Finally, based on the above content, some improvement measures are proposed for the future in-depth research, such as enriching research methods and encouraging the integration of disciplines, in order to broaden the road of academic research on domestic cross-border e-commerce.
作者
刁宇凡
沈钰娇
DIAO Yufan;SHEN Yujiao(College of Economics and Management,China Jiliang University Hangzhou,Zhejiang 310018)
出处
《中国商论》
2022年第24期21-23,共3页
China Journal of Commerce
基金
院级哲学社会科学专项课题
2020年校级线下一流课程建设项目,浙江省级一流课程建项目
浙江省金华市社科联课题(2021307)。
关键词
跨境电商
可视化
文献计量法
内容分析法
学科交叉
cross-border electronic commerce
visualization
bibliometric analysis
content analysis
interdisciplinarity
