摘要
众包物流是解决生鲜电商“最后一公里”难题的可行方案,但目前对平台的监管仍然存在盲区,阻碍了生鲜电商的众包物流发展。文中分析了众包物流的优劣势,以及区块链技术融合生鲜电商的众包物流共同发展的优点,并对生鲜电商配送流程进行初步设计,意在构建基于区块链技术的生鲜众包物流体系,加快推进众包平台在生鲜电商领域的应用与发展。
Crowdsourcing logistics is a feasible solution to the“last mile”problem of fresh e-commerce,but there is still a blind spot in the supervision of the platform,which hinders the development of crowdsourcing logistics of fresh e-commerce.This paper analyzes the advantages and disadvantages of crowdsourcing logistics,and the advantages of blockchain technology integrating the common development of crowdsourcing logistics of fresh e-commerce,and preliminarily designs the distribution process of fresh e-commerce,in order to build a fresh crowdsourcing logistics system based on blockchain technology and accelerate the application and development of crowdsourcing platform in the field of fresh e-commerce.
作者
吴双
林婧
WU Shuang;LIN Jing(School of Economics and Management,Nanjing Forestry University,Nanjing 210037,China)
出处
《物流工程与管理》
2022年第10期61-63,14,共4页
Logistics Engineering and Management
基金
南京林业大学2021年大学生创新创业训练计划项目“环境规制视阈下农产品‘最后一公里’众包配送问题的研究”(2021NFUSPITP0134),指导教师:廖吉林。
关键词
区块链技术
生鲜电商
众包物流
blockchain technology
fresh e-commerce
crowdsourcing logistics
