摘要
幸福感不仅关乎个体的生命质量与旅游体验,亦具有深刻的社会属性,其为积极的人-环境互动关系研究提供了实证。文章基于已有文献,运用元分析方法,从综合视角对旅游者幸福感与其环境责任行为的内在关系进行探讨。研究发现:传统观点认为理性人假设是环境责任行为研究的逻辑起点,但在旅游情境中,相较于理性模型,旅游者幸福感所包含的满意度、积极情感等因素能够对个体的环境责任行为产生更大的影响。幸福感因素对旅游者环境责任行为的影响,亦受到性别、年龄等因素的调节作用。文章依托情感-行为理论,建构了旅游者幸福感对其环境责任行为影响的积极意义,探索了旅游者幸福感的利他效应,说明了旅游者幸福感的提升并非仅关乎个体的自我旅游体验。文章立足于微观的个体行为层面,为旅游目的地环境的可持续管理实践提供了有益的思考。
Happiness is not only related to an individual’s quality of life and tourism experiences,but also has a profound social attribute,which provides an empirical evidence for the study of positive human-environment interaction.Based on the existing literature with the application of the metaanalysis method,this study discussed the relationship between tourists’happiness and their environmentally responsible behaviors from a comprehensive perspective.The results show that,the traditional view holds that the rational man hypothesis is the logical starting point for the study of environmentally responsible behaviors,however through a meta-analysis,it is found that in tourism context,the factors concerning tourists’happiness,such as satisfaction and positive affect,can have a greater impact on their environmentally responsible behaviors than the rational model,among which the effect size of happiness factors on tourists’environmentally responsible behavior is 0.422,while that of rational factor is 0.357.The impact of the factors on tourists’environmentally responsible behaviors is also moderated by gender,age and other factors.Based on emotion-behavior theory,this study constructed a positive significance scale of happiness on individual environmentally responsible behavior.At the same time,the authors explored an altruistic effect of tourists’happiness,which indicated the improvement of it is not only related to individual tourist experiences.Based on the analyses of individual behavior at micro level,this study provided a beneficial thought for the sustainable environment management of tourism destinations.
作者
高杨
白凯
马耀峰
GAO Yang;BAI Kai;MA Yaofeng(School of Geography and Tourism,Shaanxi Normal University,Xi’an 710119,China)
出处
《旅游科学》
CSSCI
北大核心
2020年第6期16-31,共16页
Tourism Science
基金
国家自然科学基金项目“西部典型城市民族宗教社区旅游移民地方融入研究”(41671144)
中央高校基本科研业务费专项资金资助项目(2017TS115)。
关键词
旅游者幸福感
环境责任行为
理性
计划行为模型
元分析
tourists’happiness
environmentally responsible behavior
rationality
the planned behavior model
meta-analysis
