摘要
随着人口老龄化问题的日趋严峻,养老已成为中国社会一个不容忽视的问题。在产业融合进程不断加快的背景下,旅游养老产业市场建设蓬勃发展,不仅满足了多元化的养老需求,也为旅游产业开辟了更广阔的市场。绍兴市具有丰厚的旅游资源和人文环境,优越的地理位置,以及宜居的气候条件,在发展养老旅游产业方面具有一定的先天优势,但也面临着产业推动效应较弱、市场定位模糊、养老基础设施落后、产业体系不够完善等一系列问题。基于异地养老的视角,从建设养老旅游目的地的角度,提出优化绍兴养老旅游产业融合发展的对策建议。
With the protrusion of aging problem,endowment has become a problem which should not be overlooked in Chinese society.In the accelerating process of industrial integration,the tourism endowment convergence industry is booming,which not only meets the elders’diversified needs,but also create a broader market for the tourism industry.Shaoxing has many advantages to develop the tourism endowment convergence industry,including rich tourism resources and humanistic environment,excellent geographical location,and livable climate conditions,but there still exit some problems,such as weak promotion effect on industry,ambiguous market positioning,poor infrastructure,imperfect industry system,etc.From the perspective of migration of the elderly and construction of tourism endowment destination,this paper gives suggestions from to optimize development of Shaoxing tourism endowment industry.
作者
钱芳斌
丁海洋
QIAN Fang-bin;DING Hai-yang(Zhejiang Yuexiu University of Foreign Languages,Shaoxing 312000,China;Shaoxing University Yuanpei College,Shaoxing 312000,China)
出处
《经济研究导刊》
2020年第13期153-155,共3页
Economic Research Guide
基金
绍兴市哲学社会科学研究“十三五”规划2019年度重点课题“异地养老视角下绍兴养老旅游产业融合发展对策研究”(135421)。
关键词
异地养老
养老旅游
产业融合
绍兴
migration of the elderly
tourism endowment
industrial integration
Shaoxing
