摘要
黄山市作为徽州区域武术文化核心区,自然生态优异,文化底蕴深厚,旅游业发展态势良好,其文化创意产业重要组成部分的徽州区域武术创意产业发展优势明显,徽州区域武术创意产业发展路径已经初步形成:成立徽州区域武术创意产业企业协会,选好徽州区域武术创意产业发展主体,开发好徽州区域武术创意产品,徽州区域武术创意产品市场化.需要进一步关注的问题是:充分利用政策红利发展徽州区域武术创意产业;以徽州区域武术创意表演、游戏产业为发展主体,树立产业链思维;重视大数据在徽州区域武术创意产业发展中的作用;开发适合不同消费群体的多元化产品,以促进区域文化创意产业更好的发展.
Huangshan,as the core region of the Wushu culture,is known for its excellent natural ecology,cultural heritage and tourism development situation.Its regional Wushu innovational industry of Huizhou,as an important component of the Huangshan cultural innovational industry,has remarkable disadvantages of development.The path of development for Huizhou regional Wushu innovational industry has already taken shape：the founding of the Enterprises Association of the Huizhou Regional Wushu Innovational Industries;the choosing of the principal development force for innovational industries to well develop Wushu innovative products and the marketization of Wushu innovational products.Issues in need of further attention are as follows：take full advantage of the policy bonus to develop the regional Wushu innovational industries of Huizhou;take the Huizhou regional Wushu innovational performance,game industry as the major development forces to build up an industrial chain;still greater importance attached to the function of megadata;the developing of diversified products to suit customers at all levels thus to prompt a better development of the regional cultural innovational industry.
出处
《内江师范学院学报》
2015年第2期92-96,共5页
Journal of Neijiang Normal University
基金
安徽省高校人文社会科学研究重大项目(SK2014ZD048)
关键词
徽州
武术创意产业
发展途径
黄山市
Huizhou
innovational industry of Wushu
development way
Huangshan Municipality
