文化创意产业的价值实现初探被引量：5

Research of Value Realization of Cultural and Creative Industries

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摘要文化创意产业在其观念价值开发、传播并产品化的基础上,最后还要通过市场的销售才能最终完成整个价值链的运作过程,实现价值增值。在这一过程中,需要特定的外部市场条件和市场架构,并以差异化竞争的形式诸如价格歧视,实现价值增值。 Based on the development, dissemination, and production of its value concept, cultural and creative industries complete the operation of the entire value chain and achieve added value through marketing sale. In this process, it needs specific external market conditions and market structure and achieves added value through the forms of competitive differentiation such as price discrimination.

作者黄志锋

机构地区黎明职业大学经济管理学院

出处《南京航空航天大学学报（社会科学版）》 2013年第2期32-38,共7页 Journal of Nanjing University of Aeronautics & Astronautics（Social Sciences）

关键词文化创意产业价值价值实现差异化竞争 cultural and creative industries value value realization competitive differentiation

分类号 F719 [经济管理—产业经济] G124 [文化科学]

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