摘要
纵向限制具有促进效率和限制竞争的双重效果。在规制纵向限制时,必须以纵向限制的经济学模型为基础,考察纵向限制的市场条件和主观目的,并就其产生的品牌内及品牌间的竞争效果进行经济学分析和法律分析。
Vertical restraint has the effects of both efficiency promotion and competition restriction. The regulation of vertical restraint is supposed to be based on the economic model of vertical restraint, with consideration to its market environment and sub- jective aim, and to perform economic and legal analyses of the impacts which vertical restraint produces in the intra -brand and inter - brand competitions.
出处
《学术探索》
CSSCI
北大核心
2011年第6期50-53,共4页
Academic Exploration
关键词
纵向限制
纵向结构
品牌间竞争
vertical restraints
vertical structure
inter - brand competition