摘要
创意产业的发展规模和程度已经成为衡量一个国家或城市综合竞争力水平高低的重要标志。文章借用企业理论中的互补性资产概念,从产业经济学的产业链理论角度,对创意产业的产业链结构进行试探性研究,认为创意产业的产业链结构呈现出网络状特征。并从产业链的价值形式和知识形式两个方面,总结了创意产业链整合的实现模式。提出发展创意产业集群须培育本地企业的互补性资产,尤其是外部的互补性资产,实现在全球价值链上升级,最后以"蓝猫"动漫产业的产业链分析及整合作为实证案例。
The scale and extent of creative industry have become an important aspect of measuring comprehensive competitiveness of countries or cities. The paper makes studies on creative industry from the view of industry chain, and puts forward a conclusion that the structure of the creative industry chain presents the network character. And it analyzes the network character of creative industry chain from the modality of production, value and knowledge. Further, it summarizes the tentative integration mode of creative industry chain from value and knowledge. And the paper concludes that to shape local complementary assets include internal and external ones is a possible way to upgrade local creative industry of China. In this regard, local cluster with local division of labour and external complementary assets will help the making of creative industry cluster. At last, this dissertation takes ＂blue cat＂ cosplay industry of China as the case, analyzing its industry chain and integration, trying to validate the conclusion and give some advices.
出处
《中国软科学》
CSSCI
北大核心
2009年第5期24-32,共9页
China Soft Science
关键词
创意产业
互补性资产
产业集群
产业链
creative industry
complementary assets
industry cluster
industry chain
