摘要
利用SWOT模型对河南工业旅游未来发展面临的优势、劣势、机会和风险进行探讨,并对河南工业旅游产品开发的四种模式进行概括和案例的举证分析,提出充分发挥政府主导作用,策划富有特色的工业旅游活动,突出重点、强调特色、打造品牌、建立工业旅游导游及讲解体系等建议。
A SWOT (Strength, Weakness, Opportunity and Threat) model was developed for the development of Henan industrial tourism. Four development methods were proposed with individual case studies. The government's leading role, planing the characteristic industrial tourism activity and setting up of travel guide interpretation system, etc. were discussed.
出处
《河南科技大学学报(社会科学版)》
2005年第4期86-90,共5页
Journal of Henan University of Science & Technology(Social science)