摘要
针对目前我国老年旅游市场开发的现状和存在的问题,提出进一步开发老年旅游市场的对策:突出老年旅游特点,开发富有老年旅游特色的产品;规范市场操作,提高服务水平;普及旅游观念,引导旅游消费。
Aiming at the problems that exist in the current market of old-age tourism, some countermeasures for further exploitation of the market are suggested： prominence should be given to the special characters of old-age tourism and the tourist products should be designed specially; the market operation should be regulated and the quality of service should be improved; the idea of tourism should be popularized in order to attract more tourist consumption.
出处
《江苏广播电视大学学报》
2005年第5期80-82,共3页
Journal of Jiangsu Radio & Television University
关键词
老年旅游市场
开发
对策
old-age tourism market
exploitation
countermeasures
