摘要
大中专学生是国民构成的未来和主体,文章试图通过这两组特定群体的体育价值及消费观的调查研究来反映他们在体育消费行为上的现状与趋向,进而预测该地区体育消费的前景.调查表明:体育消费观,是直接引起体育消费行为的因素,由于中专学生对"身体健康"重要性的认识以及对体育的生物和社会功能的价值判断方面意识较大专学生强,所以他们在体育消费行为方面的需求较强、潜力也较大.青少年思想观念的形成决定了未来社会的主导价值观,因此对该地区体育消费的前景较为看好.
Students of college and polytechnic school are the future and main part of our country. By making an investigation of the two particular group's sports consumption concepts, we try to reveal the difference in their sports consumption concepts and behaviors for the understanding and prediction of this area's sports consumption reality and prospect. The research shows that the sports consumption value is the element that directly caused the sports consumption behavior. Just because polytechnic school students put more value to the importance of 'good health' and sports consumption biotic and society function than college students, they have stronger demand and larger potential in sports consumption behavior. The form of juvenile mind is decisive to the main value of the future society. So it can be predicted that this area's sports consumption will have a bright future.
出处
《杭州师范学院学报（自然科学版）》
2005年第1期63-67,共5页
Journal of Hangzhou Teachers College(Natural Science)
关键词
大学
中等专业学校
学生
体育价值
消费观
students of college and polytechnic school
the value of sports
sports consumption concepts
sports consumption behavior
