摘要
在当今这样一个信息爆炸时代,缺少的不是信息,而是注意力。面对浩如烟海的信息,注意力决定了政策议程的开启,甚至等同于政策选择。当多元主体对政策系统同时施加影响争夺决策者的注意力时,就形成了注意力竞争的局面,政策议程设置就是竞争结果的体现。追溯历史可知,在现代社会很长一段时间,政策过程中的注意力是受支配的,直到进入20世纪后半期,随着互联网技术的发展,推动了信息的广泛传播和快速扩散,注意力也高度分化且快速变化,更多的主题进入了政策议程。由于注意力竞争的现象出现,竞争成为政策议程设置的关键词,但是注意力竞争还不足以建构真实的政策问题,只有挖掘出注意力背后所体现的需求与意向,才能找准政策问题的实质,这时所需要的不是竞争而是合作。
In the information explosion era,what is lacking is not information,but attention.Facing the vast amount of information,attention determines the opening of policy agenda,or even the policy choice.When multiple actors exert influence on the policy system at the same time and compete for the attention of decision-makers,the situation of attention competition is formed,and the policy agenda setting is the embodiment of the result of competition.Looking back in history,attention in the policy process was dominated for a long time in modern society.With the wide spread and rapid diffusion of information promoted by the development of internet technology after the middle of the 20th century,attention was highly differentiated and changed rapidly,more topics entered the policy agenda,the phenomenon of attention competition appeared,and competition became the key words in the policy agenda setting.However,competitive attention is still not enough to construct real policy problems.Only by digging out the needs and intentions behind attention can we find out the essence of policy problems.At this time,what we need is not competition but cooperation.
作者
向玉琼
XIANG Yuqiong(School of Public Administration,Nanjing Agricultural University,Nanjing,Jiangsu,210095)
出处
《行政论坛》
CSSCI
北大核心
2021年第1期74-81,共8页
Administrative Tribune
基金
国家社会科学基金项目“我国政策过程中共识构建的政治哲学研究”(20BZZ077)
关键词
注意力分配
注意力竞争
注意力生产
政策议程
合作
attention distribution
attention competition
attention production
policy agenda
cooperation
