With the development of economic globalization and the information industry, the competition among the mobile phone companies is increasingly fierce. This requires the mobile phone companies to re-examine the traditio...With the development of economic globalization and the information industry, the competition among the mobile phone companies is increasingly fierce. This requires the mobile phone companies to re-examine the traditional marketing strategies, to seek and implement new feasible marketing strategy. This paper introduces the definition of virtual marketing, dissertates four virtual marketing strategies implemented by the mobile phone companies, and points out the problems in the process of implementing virtual marketing strategies and proposes the corresponding countermeasures.展开更多
文章系统地分析了Internet技术对传统财务信息系统功能的影向,探讨性地提出了应用业务流程重组(Business Process Rebuilding,简称BPR)、超媒体／多媒体、虚拟企业、群体决策支持系统(Group Decision Support System,简称GDSS)、智能Ag...文章系统地分析了Internet技术对传统财务信息系统功能的影向,探讨性地提出了应用业务流程重组(Business Process Rebuilding,简称BPR)、超媒体／多媒体、虚拟企业、群体决策支持系统(Group Decision Support System,简称GDSS)、智能Agent、WEB及BAPI等技术来构建Internet时代财务信息系统功能的设计思想.展开更多
文摘With the development of economic globalization and the information industry, the competition among the mobile phone companies is increasingly fierce. This requires the mobile phone companies to re-examine the traditional marketing strategies, to seek and implement new feasible marketing strategy. This paper introduces the definition of virtual marketing, dissertates four virtual marketing strategies implemented by the mobile phone companies, and points out the problems in the process of implementing virtual marketing strategies and proposes the corresponding countermeasures.
文摘文章系统地分析了Internet技术对传统财务信息系统功能的影向,探讨性地提出了应用业务流程重组(Business Process Rebuilding,简称BPR)、超媒体／多媒体、虚拟企业、群体决策支持系统(Group Decision Support System,简称GDSS)、智能Agent、WEB及BAPI等技术来构建Internet时代财务信息系统功能的设计思想.
